Web Seo Blog: Social Seo

How to Verify Facebook Page?

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<h3>
How to get the Gray Badge – being verified as a local business</h3>
For becoming verified as a local business, Facebook put some preconditions that you must fulfill. These conditions are:<br />
<br />
<strong><a href="http://www.webseomaking.com/social-media-link-creation/">Social Media Link Creation</a></strong><br />
<ul>
<li>Your page must be classified as a local business, company, or organization</li>
<li>Your page must have a profile photo</li>
<li>Your page must have a cover photo</li>
</ul>
Once you have these three elements in place, you can then go ahead with the verification process to get the gray badge.<br />
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You get the option to verify in your page’s settings option.<br />
So, begin by clicking on the “Settings” option at the top right of your page.<br />
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Then click “General” and “Page Verification.”<br />
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Click on the “Edit” or “Verify this page” listed against the Page Verification option. You then need to provide publicly listed a phone number for your business.<br />
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You also need to enter your country and your language. In case, if you do not possess a publicly listed number, you can also verify your page using documentation. Finally, click on “Call me now” to let Facebook send you a 4-digit verification code. You have to enter this code and you are done. Facebook lets you know within a few days when the verification is completed.<br />
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<h3>
How to get the blue badge – being verified as a public figure, brand or celebrity</h3>
When compared with the gray badge, getting the blue badge can be a little trickier. As we have seen above, being verified as a local business is relatively straightforward. However, getting the blue badge involves more steps. Let’s see it for ourselves.<br />
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Many people are of the impression that Facebook automatically awards the Blue Badge on their own accord. While it is true that they often verify pages for well-known celebrities and brands automatically, there is also a manual way to apply for the blue badge.<br />
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Firstly, you have to make sure if Facebook considers your FB page eligible for verification. You need to go and “Request a Verified Badge Form” and check whether you have any eligible pages. Make sure you are logged in with your admin account.<br />
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If it shows that you are not eligible, there is no need to worry as you are not out of options yet. You can submit a manual verification request as a public figure, band, or an entertainer. Before you begin this process make sure to set these elements first:<br />
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<ul>
<li>The page category must be set to “Public Figure.”</li>
<li>You must include media references in the awards section of your page.</li>
<li>Include your website URL</li>
<li>Fill out all page information in detail</li>
<li>You must regularly share content from your site on your Facebook page</li>
<li>Purchasing some Facebook ads through your page is also recommended</li>
<li><br /></li>
</ul>
Once you have started this process and continued it for some time, go back to the “verification request form” and check whether your page has been deemed eligible.<br />
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If it hasn’t deemed eligible, then you have to use the Facebook Mentions App for manual page verification.<br />
You need to download the App, enter your name, and select “My Page or profile isn’t verified.”<br />
You will then be directed to a form where you need to carry out the following steps:<br />
<ul>
<li>Indicate that you are trying to verify your profile or page</li>
<li>Select your page name</li>
<li>Upload a photo of a government-issued ID</li>
<li>Enter your site URL</li>
</ul>
Finally, click “Send, ” and you are done.</div>

Facebook Social Seo How to Verify Facebook Page?

How to get the Gray Badge – being verified as a local business For becoming verified as a local business, Facebook put some preconditions...

How to publish Facebook Instant Articles

Turgut ATAR 0

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Wondering how to use Facebook Instant Articles?<br />
Well, in this section, we will let you know everything about publishing Facebook Instant Articles.<br />
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<h1 class="post-title entry-title item" itemprop="name headline" style="background-color: white; border: 0px; font-family: Oswald, "Bebas Neue", Bebas, "Arial Narrow", sans-serif; font-size: 22.8px; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: normal; line-height: normal; margin: 0px 0px 8px; overflow-wrap: break-word; padding: 0px; position: relative; vertical-align: baseline;">
<a href="https://webseomaking.blogspot.com/2018/12/what-are-facebook-instant-articles.html" itemprop="url" style="border: 0px; font: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px; position: relative; text-decoration-line: none; vertical-align: baseline;"><span style="color: red;">What are Facebook Instant Articles?</span></a></h1>
However, before we take up the steps, here are some prerequisites for Facebook Instant Articles:<br />
<ul>
<li>You need to have a Facebook Page.</li>
<li>The Facebook Pages app. It allows previewing the Instant Articles on your mobile device.</li>
<li>An RSS feed for displaying the full content of your articles. It will enable you to automate the publishing of your content to Facebook Instant Articles.</li>
<li>Facebook Instant Articles markup on your blog or website.</li>
<li>A minimum of 10 articles to submit to Facebook for approval into the Facebook Instant Articles Program.</li>
<li> Facebook Business Manager for support to FB Instant Articles.</li>
</ul>
<strong>Step 1: Sign Up for Instant Articles</strong><br />
For getting started with Facebook Instant Articles, you need to first signup over at <a href="https://instantarticles.fb.com/" rel="noopener" target="_blank">instantarticles.fb.com</a><br />
Here, you need to select your Facebook page from the list of pages you have access to.<br />
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Then you need to check the box “Agree to the Instant Articles Terms” and click the “Enable Instant Articles” button.<br />
<strong>Step 2: Explore the Setup Area</strong><br />
Once you click on the “Enable Instant Articles” button, you will be routed to the Instant Articles Setup Area.<br />
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Here, you will see “Instant Articles” Menu Option in the left sidebar of your page’s settings.<br />
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The right sidebar will display the Quickstart Guide to Instant Articles Configuration.<br />
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Below this, you will find the initial tools for getting content submitted for review for Instant Articles.<br />
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<strong>Step 3: Getting to know Instant Articles</strong><br />
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You should read the Quick Start Guide and Documentation at the start of the setup before you dive into the tools. It will enable you to properly setup Instant Articles from the start.<br />
Once you familiarize yourself with the setup of Instant Articles, you can then proceed with the following steps.<br />
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<strong>Step 4: Claim your URL</strong><br />
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The next step in setting up Instant Articles is to Claim your URL. You can claim your URL by using “Connect your Site” option which you can find under the Instant Articles “Initial Setup” options.<br />
Once you have determined what URL to claim, you can enter the URL into your tools. When this is done, you will receive a confirmation message and have the ability to add URLs if needed.<br />
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<strong>Step 5: Setup Your RSS Feed</strong><br />
The next step is to set up your RSS Feed which will enable you to publish Articles to Instant Articles automatically. You can use your production feed or a development RSS Feed.<br />
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<strong>Self-Hosted WordPress Users</strong><br />
<strong><br /></strong>
Self Hosted WordPress Users can install a plugin for optimizing the content and RSS feed for Facebook Instant Articles. Here, you can either use the PageFrog Plugin or the <a href="https://wordpress.org/plugins/fb-instant-articles/" rel="noopener" target="_blank">official plugin developed by Facebook</a> for WordPress.<br />
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<strong>Step #6: Configuring Monetization Settings</strong><br />
For monetizing your instant articles, you can configure those options here:<br />
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 You need to set up your Audience Network Account and a host of other options. You cannot go back once you have clicked Get Started. More on this, a little later.<br />
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<strong>Step 7: Design your Instant Articles</strong><br />
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The next step is to design your instant article styles for visitors in the Facebook app. By clicking on the “Default” option or “Add a New Style,” you can configure all the details from the header to footer for matching it with your brand.<br />
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<strong>Step #8: Set up Email Alerts</strong><br />
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The last option under Tools enables you to set up email alerts about any issues with your Instant Articles. So, don’t forget to check them here.<br />
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<strong>Step 9: Checking for Errors in Publishing Tools</strong><br />
<strong><br /></strong>
Once you have done configuring the Instant Articles setup, you can head over to the Publishing Tools to see your Instant Articles.<br />
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Here, you will receive alerts for any errors on your articles before they are submitted to Facebook for review. You will notice the Edit Icon next to an article. When you click on the Edit Icon, you will see the issues related to that article.<br />
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You can make edits within Publishing Tools for correcting the errors. However, in some cases, you need to go back to the original article on your website for editing. Make sure that you have removed the errors before submitting your article for review.<br />
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<strong>Step 10: Previewing Articles on the Facebook Pages App</strong><br />
The Facebook Pages App will enable you to preview your instant articles so that you can ascertain how they look to your Facebook app visitors.<br />
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If you want to make changes, you can go to your Page Settings > Instant Articles > Tools > Styles on your desktop browser. The changes you apply to your style get instantly reflected the article that you are previewing in the app.<br />
<br />
<strong>Step #11: Submitting Articles for Review</strong><br />
Once you have completed all the options correctly and find that your preview looks good, it’s time to submit the articles for review. For this, you need to click on the “Submit for Review” button in the initial Setup Area.<br />
However, you should ensure that you fulfill the 10-article submission requirement. So, check your Publishing Tools to make sure that there are ten articles in your library for Facebook to review.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiTW1dd9J-2agzNTH7TYtvH5KIQN8qvx1S_Hxb4dCEr39CxLAqpkGWi_fQGjegF-VEtZbJZlmYU4hX3cXyjtY2ccjzx0yTc2luaWTTAFje6DVSTRyokZQL6ujcV6iAKRUqhoxSNBlPzs9g/s1600/12-Facebook+Instant+Articles.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="269" data-original-width="600" height="143" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiTW1dd9J-2agzNTH7TYtvH5KIQN8qvx1S_Hxb4dCEr39CxLAqpkGWi_fQGjegF-VEtZbJZlmYU4hX3cXyjtY2ccjzx0yTc2luaWTTAFje6DVSTRyokZQL6ujcV6iAKRUqhoxSNBlPzs9g/s320/12-Facebook+Instant+Articles.jpg" width="320" /></a></div>
<br />
Once it is done, you have to wait for 24-48 hours until Facebook’s team review and approve your articles. Then your articles will become Facebook Instant Articles.<br />
<br />
<strong>Step 12: If you don’t get approved the first time</strong><br />
If you had submitted content with lots of errors, then Facebook might not approve your articles as Instant Articles.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhpVfZ0QNzVXu3bmwR28La7qtQPekm8ggvEZtKTWeHJs5a_MSGwmQtdYDG_t8aftLyNfmA7qz6Vy5axm80T6CdwPdWfFs9mWXw2uNqHGdyEngH5y-w-q94yXdwoJ0cNLrNln6uhRFwkISE/s1600/13-Facebook+Instant+Articles.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="417" data-original-width="500" height="266" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhpVfZ0QNzVXu3bmwR28La7qtQPekm8ggvEZtKTWeHJs5a_MSGwmQtdYDG_t8aftLyNfmA7qz6Vy5axm80T6CdwPdWfFs9mWXw2uNqHGdyEngH5y-w-q94yXdwoJ0cNLrNln6uhRFwkISE/s320/13-Facebook+Instant+Articles.png" width="320" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
However, Facebook provides detailed reasons why it didn’t approve your content. So, you need to clean up the errors and resubmit your content for review once you have created ten new articles on your website.<br />
You can head over to the Publishing Tools for editing your instant articles and ensure that none have any alerts next to them for making it a success when you resubmit them.<br />
<br />
<strong>Step 13: Once your Content has been approved</strong><br />
Once you are approved for Facebook Instant Articles, you get to see the following in your Page’s Instant Articles Settings.<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizL30kvSCAMXWGJtq9y7h0v5gITe9qt9Y-rLGB7q5aaYswRENqyk9TDy3NlKRmLSgx6xV7M3nNwUdBycw8zmJzGrZW9u7rb7uzOKt5r7iPZTtQkfWk8_WVCkCh_sQNYcIiNCThSnSDLEs/s1600/14-Facebook+Instant+Articles.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="418" data-original-width="600" height="277" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizL30kvSCAMXWGJtq9y7h0v5gITe9qt9Y-rLGB7q5aaYswRENqyk9TDy3NlKRmLSgx6xV7M3nNwUdBycw8zmJzGrZW9u7rb7uzOKt5r7iPZTtQkfWk8_WVCkCh_sQNYcIiNCThSnSDLEs/s400/14-Facebook+Instant+Articles.png" width="400" /></a></div>
If you want to enable auto-publishing from RSS Feed, then you need to toggle the Auto-Publish setting to On.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjzjpyaS0coPjq74IarGep7-UxkpqKvOb8NR_of3O7s4rMnSxITxp5UmeyDKiggxc9gKNCw5sogR97VyhZ36sJ-mlEwg1mPFsDSEZ2SAzxvE7gnTXbK1WrrILpnz1_WFwLqVDrC4uDnLnU/s1600/15-Facebook+Instant+Articles.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="286" data-original-width="600" height="190" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjzjpyaS0coPjq74IarGep7-UxkpqKvOb8NR_of3O7s4rMnSxITxp5UmeyDKiggxc9gKNCw5sogR97VyhZ36sJ-mlEwg1mPFsDSEZ2SAzxvE7gnTXbK1WrrILpnz1_WFwLqVDrC4uDnLnU/s400/15-Facebook+Instant+Articles.png" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
You can use your Publishing Tool to edit your articles, delete articles, or publish articles that you had submitted for review. You can even check how your articles are performing among Facebook app users.<br />
So, it’s time that you optimized your content for Facebook Instant Articles. The above steps will help you to get on with it.<br />
<h3>
Making Money from Instant Articles – Facebook Audience Network</h3>
In this section, you will come to know how to make money from Instant Articles. In fact, by default, Instant Articles doesn’t show any ads.<br />
<br />
However, you can enable Facebook Audience Network Ads to Instant Articles.<br />
<br />
The Facebook Audience Network Ads is like “Adsense for Facebook.”<br />
<br />
In Facebook Audience Network, the fill rate, as well as CPM, is pretty high when compared to other ad networks. Plus, the ads on Instant Articles are targeted based on user demographics and interest.<br />
<br />
With Audience Network, publishers get engaging and high performing ad units which are backed by Facebook’s three million advertisers. It is the best way to monetize your content with relevant and innovative ad formats.<br />
<br />
How to enable Facebook Audience Network Ads<br />
Head over to Facebook Page Instant Articles Settings.<br />
Under Tools, you will get Audience Network.<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiuXRsbdYKlDVzYsbxY7deiFYO05yhXP-I6OxTlaMLSG419U77spPEknXlNdvkoTPcwN5xEbUMixVBkZuglZ4R0_MKrn0OGJhNQYyH_-alaOT7F9Yqk8Z3YOUvggV4Hsaar0Vq7vm9cRdo/s1600/16-Facebook+Instant+Articles.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="292" data-original-width="600" height="193" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiuXRsbdYKlDVzYsbxY7deiFYO05yhXP-I6OxTlaMLSG419U77spPEknXlNdvkoTPcwN5xEbUMixVBkZuglZ4R0_MKrn0OGJhNQYyH_-alaOT7F9Yqk8Z3YOUvggV4Hsaar0Vq7vm9cRdo/s400/16-Facebook+Instant+Articles.jpg" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
Here, you need to check the box.<br />
<br />
Then click on “Get Started.”<br />
<br />
It will show up a screen like this:<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiHNGj3FZWf5cwJySNYFqgCDgtm7dGjuqNTFmmXWkA25KrVX9RkcnNyyfQ_ARi0nrh-H9z0YFy_JP1NnuXRGKiS_b2lkAIDSZcROxQTHbpeM3CxH0cY4T76qNh-YCygOyAcySmGx9Z1jmQ/s1600/17-Facebook+Instant+Articles.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="232" data-original-width="443" height="208" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiHNGj3FZWf5cwJySNYFqgCDgtm7dGjuqNTFmmXWkA25KrVX9RkcnNyyfQ_ARi0nrh-H9z0YFy_JP1NnuXRGKiS_b2lkAIDSZcROxQTHbpeM3CxH0cY4T76qNh-YCygOyAcySmGx9Z1jmQ/s400/17-Facebook+Instant+Articles.png" width="400" /></a></div>
<br />
Here, Click on “Your Dashboard.”<br />
<br />
In this section, you will create the ad placement.<br />
<br />
Click on the “Placements” Tab, and you will be shown the screen as follows:<br />
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWMTqh39jies2r4SsddfqJGIAlj8Zxjxa9hVJDcNDdypsJFWX8A_-SitZyZlv9DSoKjtuouRh2CHGIvCeuQ9_-nFKP_3A8XpV9nccLn-wbINW6wLUCcuyGn3YFID4-zOIZ2z8v7qX8l9Q/s1600/18-Facebook+Instant+Articles.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="370" data-original-width="550" height="268" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWMTqh39jies2r4SsddfqJGIAlj8Zxjxa9hVJDcNDdypsJFWX8A_-SitZyZlv9DSoKjtuouRh2CHGIvCeuQ9_-nFKP_3A8XpV9nccLn-wbINW6wLUCcuyGn3YFID4-zOIZ2z8v7qX8l9Q/s400/18-Facebook+Instant+Articles.jpg" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
Here, you have to click on “Create Ad Placement.”<br />
<br />
Give a meaningful name to it.<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh604b_AXvosJCc7tS2lt4uBsBpS4TTwk9q-8GojsUufRwU-mVobvvtuOOWzJj44XU5rdFZ7dJJ36dMRbkhdsYFMDMCWNtgLGZu4P_0YxtNFrq7xOWwgN9bVvEEw3L3JQOUCv7Ulu2vSsw/s1600/19-Facebook+Instant+Articles.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="274" data-original-width="455" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh604b_AXvosJCc7tS2lt4uBsBpS4TTwk9q-8GojsUufRwU-mVobvvtuOOWzJj44XU5rdFZ7dJJ36dMRbkhdsYFMDMCWNtgLGZu4P_0YxtNFrq7xOWwgN9bVvEEw3L3JQOUCv7Ulu2vSsw/s400/19-Facebook+Instant+Articles.png" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
You can select from three different ad types:<br />
<br />
• Banner<br />
• Interstitial<br />
• <a href="https://www.webseomaking.com/native-ad/">Native</a><br />
<br />
Once you select the ad format – for example: “Banner” Ad format and click on Save.<br />
You will get the Ad Placement ID.<br />
<br />
If you are using the official Facebook Instant Articles Plugin, the Ad Placement ID is enough to get started.<br />
Now, Login to your WordPress Dashboard.<br />
<br />
Access the Instant Articles Settings.<br />
Look for the “Ads” section.<br />
<br />
• Select Ad type: Facebook Audience Network<br />
• Copy the Audience Network Placement ID<br />
• Select the ad dimensions<br />
<br />
Lastly, click on Save.<br />
That’s it.<br />
<br />
<strong>How Publisher will Get Paid by Facebook Audience Network</strong><br />
Once you have configured ads on Instant Articles, you need to go ahead and fill out the payment information so that you can get paid.<br />
<br />
Access the Facebook Audience Network Dashboard.<br />
<br />
Click on the “Payout” Tab.<br />
<br />
You will get a screen as shown below:<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgtakGUtLFoVSmI0urB50guQG3e-M69Yq7IHaKYdcQFKbfkdIGe6BjfxU3GwF9qNJdn2BEAjReehxJ_CD04S0vCCy2BXTrKIUUf2hJ9TyqQRzRsRrXn0VsBfDVREF9OVr85FWSYCy59F8w/s1600/20-Facebook+Instant+Articles.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="325" data-original-width="489" height="265" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgtakGUtLFoVSmI0urB50guQG3e-M69Yq7IHaKYdcQFKbfkdIGe6BjfxU3GwF9qNJdn2BEAjReehxJ_CD04S0vCCy2BXTrKIUUf2hJ9TyqQRzRsRrXn0VsBfDVREF9OVr85FWSYCy59F8w/s400/20-Facebook+Instant+Articles.jpg" width="400" /></a></div>
<br />
Here, click on “Create a New Company” and fill out the form.<br />
<br />
The payment can be received through Paypal or Direct Bank Deposit. You can choose either one of them.<br />
Next, you are required to add Tax forms.<br />
<br />
Right click on the form which you are entitled and save it on your desktop. Then, open the downloaded file and fill out the form. Once this is done, upload this “Required Tax Document.”<br />
<br />
Finally, click on “Save.”<br />
<br />
Some Important Points:<br />
<br />
• Payment is made through Paypal or direct bank deposit<br />
• Ads can be disabled from specific categories<br />
• Payment is made on the 21st of each month for the previous month’s balance.<br />
• Audience Network does not reveal its revenue share<br />
<br />
With this, we have covered the essential points for monetizing Instant Articles on Facebook.<br />
So, we see that Facebook Instant Articles not only boosts up the user experience, it can also open up a good earning opportunity for your website or blog.</div>

Wondering how to use Facebook Instant Articles? Well, in this section, we will let you know everything about publishing Facebook Instant A...

What are Facebook Instant Articles?

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The Facebook Instant Article feature was built to solve the specific problem of slow loading times on the mobile web. It is an HTML5 document which has been optimized for fast mobile performance, branded design, rich storytelling capabilities, and a customized visual display.<br />
<br />
Once Instant Articles have been enabled on your website or blog, whenever you go on to share your articles on Facebook, the users surfing the Facebook mobile app get to see the Instant Article Icon.<br />
<br />
The Icon will tell that the article is an Instant Article and it will open in seconds.<br />
<br />
Here is an example of Instant Article Icon for you:<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEioCPZx2RpgDoVyXMCOyBZ5LWfSKySFl6kH6r7eeeSgUI828fOskY5zEfxzsgygqWPY6a0syBNVbU5-eUgQ7S6TY5o_vCR34zuB_lA9EaSWhMizAp2hqH8ONyLSmuk-5dlLtNXbIyN46g4/s1600/What+are+Facebook+Instant+Articles.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="314" data-original-width="600" height="332" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEioCPZx2RpgDoVyXMCOyBZ5LWfSKySFl6kH6r7eeeSgUI828fOskY5zEfxzsgygqWPY6a0syBNVbU5-eUgQ7S6TY5o_vCR34zuB_lA9EaSWhMizAp2hqH8ONyLSmuk-5dlLtNXbIyN46g4/s640/What+are+Facebook+Instant+Articles.jpg" width="640" /></a></div>
<br />
<br />
Instant Articles is fast catching up on Facebook users.<br />
<br />
Many of you would already have experienced Instant Articles while using the Facebook mobile app on your smartphone.<br />
<br />
Facebook Instant Articles have become a great asset for publishers big and small, as they can now host their content on Facebook as against simply posting links pointing to their website.<br />
<br />
Facebook has always been a step ahead in connecting people to the stories, posts, photos, or videos that matter most to them. With Instant Articles, Facebook further endeavors to help publishers to tell great stories that load quickly to people all over the world.<br />
<br />
Plus, with Instant Articles, publishers retain control over the experience, their data, and their ads.<br />
Moreover, Instant Articles have opened commercial opportunities for publishers by allowing them to run branded content, rich media, and their direct sold ads and keeping 100% of the revenue.<br />
<br />
In fact, Instant Articles have 10x faster load times than a normal web page. The boost in load speed means an enhanced user experience for mobile users.<br />
<br />
Having said that, Instant Articles hold a great amount of room for improvement and innovation in the days to come. We will also take a look at the pros and cons of using Facebook Instant Articles.<br />
<h3>
Why does Instant Articles Matter?</h3>
Facebook mobile app is the most popular app on Smartphones. As of January 2016, Facebook reach on Smartphones was 78.4%. It is the most used app along with the Messenger App.<br />
<br />
As Facebook is the most used app, most of your mobile users are likely to use it. So, you don’t have to convince your audience for using another app. Moreover, Instant Articles go on to enhance user experience as the articles are served to users within seconds.<br />
<br />
The articles load ultra-fast, and so users instantly get what they are looking when they read your articles.<br />
<br />
<strong>There’s a big list of Pros of using Instant Articles.</strong><br />
<strong><br /></strong>
Let’s see it for ourselves.<br />
<ul>
<li>Ultra-fast mobile performance.</li>
<li>As much as 20% more Instant Articles are read on average.</li>
<li>70% of users are less likely to abandon the article.</li>
<li>Users get rich media options such as high-resolution photos, videos, and interactive maps.</li>
<li>Customized visual display.</li>
<li>Branded design.</li>
<li>No additional steps required in the publishing workflow.</li>
<li>Provides an opportunity to monetize Facebook mobile users.</li>
<li>Users go on to click and share Instant Articles with their friends.</li>
</ul>
However, Instant Articles are not without drawbacks.<br />
<strong><br /></strong>
<strong>Let us see the Cons of using Instant Articles:</strong><br />
<ul>
<li>They have a high possibility of being subjected to Facebook algorithm changes.</li>
<li>Limited advertising revenue as with Instant Articles there is a limit to the number of ads you can show on an article.</li>
<li>Limited options for subscribing or signing up for newsletters.</li>
<li>Email forms, widgets, sidebars, shortcodes, and custom fields will not display.</li>
<li>Embedded interactive content may not display properly.</li>
</ul>
So, using Facebook Instant Articles eventually depends on your business goals and objectives. For example, News and Media Site can benefit greatly by adding Instant Articles.<br />
<br />
<h1 class="post-title entry-title item" itemprop="name headline" style="background-color: white; border: 0px; font-family: Oswald, "Bebas Neue", Bebas, "Arial Narrow", sans-serif; font-size: 22.8px; font-stretch: normal; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: normal; line-height: normal; margin: 0px 0px 8px; overflow-wrap: break-word; padding: 0px; position: relative; vertical-align: baseline;">
<a href="https://webseomaking.blogspot.com/2018/12/how-to-publish-facebook-instant-articles.html" itemprop="url" style="border: 0px; font: inherit; margin: 0px; overflow-wrap: break-word; padding: 0px; position: relative; text-decoration-line: none; vertical-align: baseline;"><span style="color: red;">How to publish Facebook Instant Articles</span></a></h1>
</div>

Seo Social Seo What are Facebook Instant Articles?

The Facebook Instant Article feature was built to solve the specific problem of slow loading times on the mobile web. It is an HTML5 docume...

Promote your Website with Social Media

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<img alt="Social Media" class="alignnone size-full wp-image-506" height="613" src="https://www.webseomaking.com/wp-content/uploads/2018/10/Social-Media.jpg" width="960" /><br />
Social Bookmarking lets you share your blog or website page across social media sites such as Pinterest, Reddit, StumbleUpon, Delicious, Digg, etc. All these social media sites have a large audience base. It is the best way to reach out to the readers. So, you should share your blog posts on as many top social media sites as you can.<br />
<br />
Whenever a visitor clicks on your post on a social bookmarking site and likes your post, it increases the post rankings on it thereby providing you an opportunity to feature on the top pages on social bookmarking sites.<br />
This helps you to gain more visitors for your post as it becomes visible to other visitors. So, you reach out to searchers and enthusiasts and spread your message in an easy and effective way.<br />
<br />
However, there are certain things you must be careful about while doing social bookmarking.<br />
First of all, you need to share posts at a consistent frequency.<br />
<br />
You can even use scheduling tools such as Hootsuite, Buffer, SproutSocial, etc. Remember to update on a regular basis.<br />
<br />
You should also check out for the optimal time for posting using free social bookmarking tools.<br />
Always remember to share a photo with the post.<br />
<br />
<div style="text-align: center;">
<img alt="Using Social Networks" class="size-large wp-image-1213 aligncenter" height="242" src="https://www.webseomaking.com/wp-content/uploads/2018/11/Using-Social-Networks-500x242.jpg" width="500" /></div>
<h3>
<br /></h3>
<h3>
Using Social Networks</h3>
<div>
<br /></div>
There’s one thing about social networks, and that is there are lots of them. Each month the list keeps on increasing.<br />
There are big social networks as well as niche social networks.<br />
However, it is difficult to gain interaction on every social network. A better strategy is to focus your efforts on promoting your website on some of the best social networks.<br />
It would be a good strategy to focus on just a couple of social networks so that you can channelize your efforts and gain best results.<br />
In selecting a social network, there are a few points that you should always take a note.<br />
The first step should be to identify the target reader. Once you identify your target readers, next determine the social networks that are preferred by your target readers.<br />
In general, the social networks that send most traffic to blogs or websites include:<br />
<br />
• Facebook<br />• Twitter<br />• Google+<br />• LinkedIn<br />• Pinterest<br />• YouTube<br />
<br />
If you are targeting around professional readers, you might get good traffic volume from Google+ and LinkedIn. On the other hand, if your target audience is visual, it would make sense to focus on Facebook, Pinterest, and Instagram.</div>

Seo Social Seo Promote your Website with Social Media

Social Bookmarking lets you share your blog or website page across social media sites such as Pinterest, Reddit, StumbleUpon, Delicious, D...

The Beginner’s Guide to Facebook Advertising

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The Facebook Advertising beginner's guide will teach you how to get started with Facebook Ads. From setting up an account to creating your first campaign.<br />
<br />
If you’re interested in Paid Advertising, Facebook is one of the best places that you can begin with. <strong>You can start on a shoestring budget; the learning curve is NOT as steep as AdWords! Not to mention that it offers amazing targeting capabilities.</strong><br />
<strong><br /></strong>
<div style="text-align: center;">
<img alt="Facebook advertising" class="size-large wp-image-1132 aligncenter" height="292" src="https://www.webseomaking.com/wp-content/uploads/2018/11/Facebook-advertising--500x292.jpg" width="500" /></div>
One of the key questions that people have before getting started is – <strong>Which do I pick? Google AdWords or Facebook?</strong> Actually, there is an inherent difference in the two. You see – with Adwords you get to pick people who are actively searching for what you want. Naturally, this number is a small fraction of the total number of people that your product/service can appeal to.<br />
<br />
Unless you can really dig in deep, think laterally and identify searches that people will conduct – you will have a very small set of people that you can target. What’s more – since everybody will be doing pretty much the same thing – you will have fierce competition!<br />
<br />
Facebook ads have different requirements. <strong>If you know who your ideal customer is, you can get started!</strong> Unless you are targeting everyone , you are much likelier to succeed with Facebook!<br />
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What If you are a savvy advertiser? Well, let’s put it this way – AdWords is a demand fulfilment platform and if you want to add a demand generation advertising platform to your toolkit – Facebook could be the answer.<br />
<h3>
Specific Target Audience</h3>
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<strong>If you’re trying to reach everybody, you’ll end up reaching nobody</strong>. Instead, you need to research and figure out who your target audience is and what they want.<br />
People tend to freeze up when they need to identify their target audience. They are typically plagued by FOMO (Fear of Missing Out). It’s a mental barrier.<br />
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Here is one simple tip to cope up with it: <strong>Build an Ideal Client Profile</strong>.<br />
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You see –<strong>when you try and force yourself to imagine just one customer – you are forced to become ultra-specific</strong>. This is why you need the ICP! Try holding the following conversation with yourself:<br />
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Let’s say you are in the beauty niche:<br />
<br />The easiest question – Is it for men or women?<br />
<br />Let’s say it is a women’s product.<br />
<br />Is it really for every woman on the planet? I hope not.<br />
<br />Do you think she is married or unmarried?<br />
<br />Married? Great!<br />
<br />Does she have kids? No, she’s a bit younger.<br />
<br />40-ish? NO!<br />
<br />She’s younger – like 30-ish<br />
<br />Okay, small town, big city?<br />
<br />City, I guess.<br />
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Building an ideal client profile this way is great – you have come further than most people who wouldn’t think about this at all!<br />
<br />But, there’s a shortcut that would turbo-charge your efforts.<br />
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If you have an E-Mail list already, and you have promoted offers to this E-Mail list, <strong>search for your top 10 customers on Facebook</strong>. Since they have already bought from you – you would want your customers to be like them.<br />
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By definition, they ARE your ideal customers! Not just this, dig in and try to find some of the common interests. These are interests that you can target!<br />
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If you are starting off and don’t have customers yet, there’s an alternative! <strong>Go to your competitor’s fan page and look at the people who liked it. Then, find common interests!</strong><br />
<b><br /></b>This is what Noah Kagan did for Appsumo as well!<br />
Here’s a list of targeting options that will get you started: Gender, Age, Countries , interests , language , connections<br />
<h3>
What’s the Goal?</h3>
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<strong>If you don’t have an end goal in mind, how would you know if you have made it or not?</strong> But, of course, you thought of that, right? Well, there’s something else I’d want you to think about.<br />
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What does your goal mean?<br />
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You see lots of people show off how many likes they have. So, they have goals like <strong>100,000 likes on the Facebook page. Does that really help?</strong> Think about it.<br />
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Ideally, <strong>your goal should be a direct revenue number. $Profit or $Revenue are the best numbers</strong>.<br />
<strong>It’s not ALL about the numbers</strong><br />
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I know! I know!<br />
<br />The last point forced you to pick a number.<br />
<br />But, it’s not just about the numbers you picked. Tons of people spend $50-$100 and wash their hands saying “<strong>Facebook advertising doesn’t work for me!” when they could be sitting on a potential goldmine</strong>. But, how do you know if it’s a goldmine or a trench?<br />
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If you are starting out and haven’t validated the idea/product yet – your goals should be to do that first! You do not want to be super concerned about the numbers unless they are way off. <strong>The key is to see if some of the people in the audience are buying</strong>. Let me repeat that again: <strong>Validate first. Period</strong>.<br />
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If that is not the case and you have already validated your idea/product, don’t do one of the following 2 things:<br />
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<strong>  1. Dismiss Facebook because advertising has not worked well for you:</strong> If it’s just Google Adwords or another ad network – test Facebook before dismissing it! As we have already discussed, not every marketing platform is same and you need to know if this one works for you or not.<br />
<br />However if none of the platforms are working for you –the problem could be beyond the platform. Then, you need to think about the messaging and your product market fit.<br />
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<strong>  2. Dismiss Facebook because the campaign is not performing well:</strong> If this is the case, I’d ask you to start analysing / optimising and to give it some more time. It could be the difference between a successful campaign and a dud. Think about it along these lines:<br />
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a. Can you try a slightly different customer profile?<br />b. What targeting options have you not exhausted? Another city, maybe?<br />c. Can you change the messaging? And the design of the ads?<br />d. Do you see patterns in your data? [Saturday seems off or spending only in the morning?] Are they rectifiable?<br />e. Can you read up more and figure out a few advanced strategies and tactics?</div>

Advertising Social Seo The Beginner’s Guide to Facebook Advertising

The Facebook Advertising beginner's guide will teach you how to get started with Facebook Ads. From setting up an account to creating y...